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Jul 04, 2025
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Xavier University Catalog 2022-2023 [ARCHIVED CATALOG]
Sport Marketing, B.S.
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Sport Management and Sport Marketing Majors
Requirements for Sport Management and Sport Marketing Majors
Undergraduate Core Curriculum Requirements:
Students take 48 hours of core classes exclusive of those core courses required for the Sport Management or Sport Marketing major. See Undergraduate Core Curriculum . Mathematics Requirement:
9 credit hours from the following: - One Quantitative Reasoning Course (Cannot double count as a core mathematics course)
- One Statistics course:
- MATH 116 - Elementary Statistics OR
- MATH 156 - General Statistics
- One elective core mathematics course
Major Requirements:
73 / 79 credit hours, distributed as follows: Area 1 Sport Management Courses
21 credit hours from sport management/sport marketing curriculum. Area 2 Sport Management Electives
Sport Management and Sport Marketing students take 9 hours of sport management electives. Choose from the following or select other classes to count toward a minor or double major. Area 3 Business Courses
21 hours from business curriculum Area 4 Communication Courses
12 hours from communication arts curriculum Area 5 Sport Management Internship
9 hours of field experience required, including: Area 6 Sport Marketing Majors ONLY
6 credit hours of Marketing Electives. Note:
- A 2.000 cumulative GPA must be attained in these major courses.
- Some of these electives may double count with other core or major courses
- All students must elect one each of oral communications, quantitative reasoning and writing-intensive flagged courses; many of these are available within the core or major.
TOTAL Minimum Hours Required for Degree: 120 Semester Hours
B.S. Sport Management / B.S. Sport Marketing
Fall Semester
- SPMG 110 - Intro to Sport Management
- Mathematical Perspectives elective
- First Year Sem. (CORE100) OR Theology 111
- Introduction to Ethics (PHIL100)
- Second Language I
- CORE 101
Total (15) Spring Semester
- SPMG 195 - History of American Sport
- COMM 101 - Oral Communications
- First Year Sem. (CORE100) OR Theology 111
- Composition or Rhetoric (ENGL101/115)
- Second Language II
- CORE 102
Total (15) Fall Semester
- SPMG 132 Sociology of Sport
- ECON 200 - Microeconomic Principles
- Historical Perspectives elective
- Scientific Perspectives elective
- Philosophical Perspectives (PHIL 200)
Total (15) Spring Semester
- ECON 201 Macroeconomic Principles
- Nat. Sci. elective
- Theological Perspectives elective
- MGMT 200 - Organizational Management
- MATH 116 - Elementary Statistics OR MATH 156 - General Statistics
Total (15) Fall Semester
- SPMG 322 - Facility and Event Management
- Choose from COMM 206 Writing for the Media, COMM 207 Interpersonal Communication, or COMM 211 Media Literacy
- SPMG 410 Sport Ethics (DCR elec)
- MKTG 300 - Principles of Marketing
- BAIS 220 - Management of Information Technology
Total (15) Spring Semester
- SPMG 310 - Intro to Sport Marketing
- Communication Arts Elective
- Humanities elective
- ACCT 200 - Intro Financial Accounting
- ENGL 205 - Literature & Moral Imagination
- Sport Marketing Elective (Sport Marketing Majors ONLY)
Total (15 OR 18) Fall Semester
- SPMG 348 - Legal & Ethical Issues in Sport
- BLAW 300 - Legal Environment (E/RS elec.)
- Sport Management Elective
- Creative Perspective Elective
- Communication Arts Elective
- Sport Marketing Elective (Sport Marketing Majors ONLY)
Total (15 OR 18) Spring Semester
- SPMG 495 - Internship in Sport Management (9 Credit Hours)
- Sport Management Elective
- Sport Management Elective
- CORE 499 - Core Capstone (0 credit hour)
Total (15) Notes:
- Some of these electives may double count with other core or major courses
- All students must elect one each of oral communications, quantitative reasoning and writing-intensive flagged courses; many of these are available within the core or major.
- A minimum of 120 credit hours is required for the degree.
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