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Jul 03, 2025
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Xavier University Catalog 2021-2022 [ARCHIVED CATALOG]
Sport Marketing, B.S.
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 Return to: College of Professional Sciences
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Sport Management and Sport Marketing Majors
Requirements for the Sport Management and Sport Marketing Majors
Undergraduate Core Curriculum Requirements:
Students take 48 hours of core classes exclusive of those core courses required for the Sport Management or Sport Marketing major. See Undergraduate Core Curriculum . Major Requirements:
73 / 79 credit hours, distributed as follows: Area 1 Sport Management / Sport Marketing Courses
21 to 27 hours from sport management/sport marketing curriculum. Area 2 Sport Management Electives
Sport Management and Sport Marketing students take 9 hours of sport management electives. Choose from the following or select other classes to count toward a minor or double major. Area 3 Business Courses
19 hours from business curriculum Area 4 Communication Courses
12 hours from communication arts curriculum Area 5 Sport Management Internship
9 hours of field experience required, including: Note:
- A 2.000 cumulative GPA must be attained in these major courses.
TOTAL Minimum Hours Required for Degree: 120 Semester Hours
Fall Semester
- SPMG 110 Intro to Sport Management
- Mathematical Perspectives elective
- First Year Sem. (CORE100) OR Theology 111
- Introduction to Ethics (PHIL100)
- Second language I
- CORE 101
Total (15) Spring Semester
- SPMG 195 History of American Sport
- COMM 101 Oral Communications
- First Year Sem. (CORE100) OR Theology 111
- Composition or Rhetoric (ENGL101/115)
- Second Language II
- CORE 102
Total (15) Fall Semester
- SPMG 132 Sociology of Sport
- ECON 200 (Soc. Sci elective)
- Historical Perspectives elective
- Scientific Perspectives elective
- Philosophical Perspectives (PHIL200)
Total (15) Spring Semester
- ECON 201 Macroeconomic Principles
- Sport Management Elective
- Nat. Sci. elective
- Theological Perspectives elective
- Creative Perspectives elective
Total (15) Fall Semester
- SPMG 322 Facility and Event Management
- Choose from COMM 206 Writing for the Media, COMM 207 Interpersonal Communication, or COMM 211 Media Literacy
- SPMG 410 Sport Ethics (DCR elec)
- Literature and Moral Imagination 205
- MKTG 300 Principles of Marketing
Total (15) Spring Semester
- SPMG 310 Intro to Sport Marketing
- Communication Arts Elective
- BAIS 220, Managing Info Technology
- Humanities elective
- ACCT 200 Intro Financial Accounting
- SPMK Elective
Total (18) Fall Semester
- SPMG 348 Legal & Ethical Issues in Sport
- BLAW 300 (E/RS elec.)
- Sport Management elective
- MGMT 200 Organizational Management
- General elective
- SPMK Elective
Total (18) Spring Semester
- SPMG 495
- Sport Management Elective
- General elective
Total (15) Notes:
- Some of these electives may double count with other core or major courses
- All students must elect one each of oral communications, quantitative reasoning and writing-intensive flagged courses; many of these are available within the core or major.
- A minimum of 120 credit hours is required for the degree.
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Return to: College of Professional Sciences
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