BAIS 755 - Bus Intelligence & Analytics

3 Credit Hours
This course is an introduction to Business Intelligence (BI) and Analytics. BI refers to the use of the computers to analyze complex information about an organization and its competitors for use in business planning and decision making. Analytics is the science of using data to build models that lead to better decisions that add value to individuals, to companies, to institutions. This course takes a managerial approach to the synthesis of BI and Analytics. It emphasizes their applications and implementations with the objective of creating more-timely, higher quality input to the decision process.

Restrictions: Must be enrolled in one of the following Programs: Executive MBA Program Must be enrolled in one of the following Levels: Graduate Must be enrolled in one of the following Colleges: Williams College of Business

Course Attributes: MBA Executive

Levels: Graduate

Williams College of Business Business Analytics & Info Syst