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May 08, 2024
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Xavier University Undergraduate and Graduate Catalog 2023-2024
Sport Marketing, B.S.
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 Return to: College of Professional Sciences
The sport management and marketing programs prepare students to work in the sport industry. This industry is competitive, and for students to succeed, it is necessary to network and build relationships in the industry while pursuing undergraduate education. To this end, the program seeks to maximize student contact with industry professionals and enhance understanding of the business of sport through rigorous academic preparation.
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Requirements for Sport Marketing, B.S.
Undergraduate Core Curriculum Requirements:
Students take 48 hours of core classes exclusive of those core courses required for the Sport Management or Sport Marketing major. See Undergraduate Core Curriculum .
Mathematics Requirement:
9 credit hours from the following:
- One Quantitative Reasoning Course (Cannot double count as a core mathematics course)
- One Statistics course:
- MATH 116 - Elementary Statistics OR
- MATH 156 - General Statistics
- One elective core mathematics course
- MATH 116 - Elementary Statistics OR
- MATH 156 - General Statistics
Major Requirements
72 credit hours, distributed as follows:
Sport Management/Marketing Courses
27 credit hours
Sport Management/Marketing Electives
6 credit hours
Business Courses
21 credit hours
Communication Courses
3 credit hours
Sport Management Internship
9 credit hours of field experience required
Marketing Electives
6 credit hours of Marketing electives
Notes:
- Some of these electives may double count with other core or major courses
- All students must elect one each of oral communications, quantitative reasoning and writing-intensive flagged courses; many of these are available within the core or major.
- A 2.000 cumulative GPA must be attained in the major courses.
- A minimum of 120 credit hours is required for the degree.
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Return to: College of Professional Sciences
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